Strategy Insight Creative

// Cancer Patient Case Study

These two interviews were commissioned by our client, Tonic Life Communications, with the aim of raising awareness of Mesothelioma, and in particular the test treatments available to sufferers that they may not be aware of.

Approach

For this video we suggested to our client in the strategy stage that shooting the interviews in a slightly different ‘behind the scenes’ style would help add to the realness and honesty intended in the tone. As well as framing the shots quite wide to show the lighting set up, we had one camera on a slider to add dynamic movement to otherwise static interviews.

Results

The end result of the project is an aesthetically pleasing short film talking about a serious illness in an open and honest way.

Get in touch

If you are thinking about producing engaging and worthwhile case study films for your organisation and would like to discuss strategy, please get in touch with Ollie Machin, our business development manager, on 020 7831 6060.

Where next?

Clients Include

"I am always impressed by RAW’s vision, honesty and can-do attitude – nothing is too much to ask. A company of passionate professionals who truly know their stuff; I look forward to working with them again in the near future."

Nikki Malnick
Tonic Life Communications