Strategy Insight Creative

// Poppy Picnics

Our Poppy Picnics promotional film was designed in conjunction with The Royal British Legion to promote and encourage supporters to hold their own Poppy Picnics throughout the summer.

Approach

Working closely with The Royal British Legion, the Royal Marines, and Union J, we created this stunning film. We managed the entire production process including cameras, crew, lighting, and post production. The film required a number of innovative filming techniques including four DSLR cameras, two GoPro cameras, with careful grading and a bespoke audio mix to enhance the footage.

Results

The film was a great success with more 25,000 YouTube viewers. The film also received press coverage from 4Music, Heat Magazine and ITV news. Watch out for the dramatic entrance made by Union J, in a military helicopter.

Get in touch

If you are looking at ways to engage thousands of viewers with your brand messaging, please get in touch with Ollie Machin, our business development manager, on 020 7831 6060.

Where next?

Clients Include

"RAW is a thoroughly impressive outfit. We’ve used them on projects large and small, and they have delivered on time, on brief, and on the money. Not only have they produced some superb pieces of online creative that have driven our cut through and engagement, they've also left behind a thoroughly satisfied client. We'd highly recommend them."

Robert Lee
The Royal British Legion