Strategy Insight Creative

// Senior Cardiac Nurse

We were commissioned by The British Heart Foundation to provide the strategic direction and filming for an engaging film to help promote and explain the role of Senior Cardiac Nurses, as it found it difficult to recruit for this role.

Approach

We followed a nurse on her day-to-day roles, producing a film that gave insight into the position whilst presenting the role in the best possible light. The film explored interesting, varied and exciting elements to the role, with cinematic-style filming techniques.

Results

The British Heart Foundation has seen a dramatic uplift in applications and a greater awareness and understanding of the requirements of the role from applicants.

Get in touch

If you would like to discuss creating a day-in-the-life-of video for your organisation, please get in touch with Ollie Machin, our business development manager, on 020 7831 6060.

Where next?

Clients Include

"RAW are great to work with. They understand our briefs, collaborate with us well on what are often sensitive subjects and contribute lots of creative ideas. Their work for us has always been produced to a high professional standard."

Sam Care
British Heart Foundation