Strategy Insight Creative


// We have the new GH3!

We’re very excited at RAW towers to take delivery of a brand new Panasonic GH3 this week.

The GH3 is the latest mirrorless DSLR camera in the Lumix range and offers a staggering 72Mb/s internal recording rate, making the camera suitable for broadcast HD acquisition. It will interesting to see if the BBC approve the camera for delivery to their HD networks.

Whilst the DSLR video crowd have been busy following the Canon and Nikon herd, the Panasonic GH2 and now GH3 cameras have been quietly causing a storm in terms of portability, range of lenses and image quality. With the increased data rate on the GH3, the sharpness and colour accuracy will no doubt be much improved.

Post-production workflow is also improved, with the GH3 shooting native QuickTime files in the popular h264 codec meaning rushes can be instantly viewed and edited on modern non-linear edit programs.

We can’t wait to get working with the GH3 and we’ll post some examples on a blog post soon!

Here’s a couple of examples to whet the appetite:

Genesis – short film shot on the GH3
Behind the scenes of Genesis



On Twitter @rawprouk

We're on the list - in our first year of applying too! #video #top50 #televisual
10 days ago
Take a few minutes to check out some brilliant video content this week
12 days ago
@Helen_Ridgway Thanks for coming! We forgot to give you yours to takeaway so it'll be in the post tomorrow!
18 days ago

On Instagram @rawproductions

"RAW have proven to be the kind of supplier I like and need to work with. The dedication they've shown has been brilliant and I know I can confidently enlist their services in the future on other projects."

Stephen Amfo
Breed Communications