Strategy • Insight • Creative
// Video Production for Medical Training DVD-ROM Video
RAW Productions were recently commissioned to produce a comprehensive training DVD-ROM for John Young Communications and Merck Serono, in partnership with NHS PCTs.
The purpose of the training aid was to educate other medical practitioners on a selection of gastric procedures and minor operations utilising products developed by pharmaceutical company Merck Serono. Attention to detail and careful shot selection was absolutely vital in this training video project to ensure that procedures were taught correctly.
The video production commenced earlier this year, with procedures, interviews and demonstrations being filmed at various hospitals and healthcare centres across the country. RAW were at hand to help light the scenes, advise on the best possible audio recording solutions and direct interviews and case studies. All video content was shot on-location using real-life patients who had given their consent to appear in the training DVD.
Once our video production assets were edited alongside footage taken from medical imaging equipment, the DVD-ROM production was carefully planned and authoring began in Macromedia Director. Vital information concerning the procedures was presented to the end-user using clear, bullet-pointed paragraphs and simple vector diagrams.
The final training video DVD-ROM was distributed to thousands of medical practitioners across the world earlier this year.
To discuss your video training product, speak to Ryan on: 020 7491 7620.
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