Strategy Insight Creative

// Halloween Hit for UKTV

In years past Halloween in the UK was celebrated with all the gusto of a three-week-old pumpkin that’s been used as a football by the local pub after kicking out time…but no more!
Taylor Herring were asked by UKTV to deliver a unique campaign to celebrate the launch of the 3rd series of ‘Paranormal Witness’ on their Really channel.
From one of the country’s most haunted locations we live-streamed a 4-hour show, comprising of 5 cameras and presented by renowned ghost hunter Yvette Fielding.
With 35,000 online views, 2.5 million impressions and trending throughout the night on Twitter, the campaign was deemed a huge success, bringing the Really website more traffic in 4 hours than it usually gets in a week!

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On Twitter @rawprouk

We're on the list - in our first year of applying too! #video #top50 #televisual https://t.co/XoTYfFC8fa
10 days ago
Take a few minutes to check out some brilliant video content this week https://t.co/XFa0CdYJi6 https://t.co/XZkwAEfvNd
13 days ago
@Helen_Ridgway Thanks for coming! We forgot to give you yours to takeaway so it'll be in the post tomorrow!
18 days ago

On Instagram @rawproductions

"If only every company had the same ethos as RAW. Their responsiveness to our brief made appointing them a no-brainer and we were not disappointed. Their professionalism and enthusiasm was outstanding from start to finish resulting in an exceptional, timeless and creative piece that has brought us industry-wide recognition and admiration."

Nikki Carpenter
Dryad Maritime